Switch
by Chip Heath and Dan Heath
Switch
by Chip Heath and Dan Heath
5
people recommend
3 / 5 difficulty

REVIEWS:

Sarah Mele Sarah Mele recommended:
This is a very inspiring and practical book. It's a bit slow to get started and introduce the foundational concept of "the elephant and the rider", but once you have this in place, the examples and the matching tactics really stick with you. This gives a model for how organizational change can happen even if you're not the boss, and that is very encouraging when so many good business books are about confronting the unseen complexity and challenges that success really requires. Refreshing and helpful, highly recommend.
Left Productions Left Productions recommended:
Every person we've given this book to gave it to someone else then. A true inspiration.
Rick Rick recommended
Matt Matt recommended
world_famous world_famous recommended
Robert Singh Robert Singh added